Akamai Technologies Launches MSL5: Next-Gen Live Streaming Platform for Enhanced Viewer Engagement
- Akamai Technologies launches MSL5, a cutting-edge live streaming platform for enhanced sports content delivery and viewer engagement.
- MSL5 features improved performance with low-latency delivery and expanded live DVR functionality, enhancing user experience significantly.
- The platform's event management API allows broadcasters to create engaging highlights, positioning Akamai at the forefront of streaming innovation.
Akamai Technologies Unveils Advanced Live Streaming Platform for Enhanced Viewer Engagement
Akamai Technologies, in collaboration with Harmonic, announces the launch of Akamai Media Services Live 5 (MSL5), a state-of-the-art video delivery platform aimed at revolutionizing live streaming, particularly for sports content. Operating on the robust Akamai Cloud, MSL5 is designed to cater to the increasing demand for high-quality, reliable live streaming experiences. This innovative platform supports various media formats and incorporates advanced monetization features, making it an essential tool for streaming service providers and broadcasters seeking to enhance their live content delivery capabilities.
One of the standout features of MSL5 is its remarkable performance improvement, characterized by a reduced time to first byte (TTFB) and a low-latency HLS delivery, achieving end-to-end times of just 5 to 7 seconds. This enhancement ensures that viewers experience minimal delays, crucial for live sports where timing is everything. Additionally, MSL5 expands the live DVR functionality from 30 minutes to an impressive 12 hours, allowing audiences more flexibility to catch up on missed moments. The platform also streamlines the user experience, enabling media companies to provision streams in as little as five seconds, thereby facilitating rapid deployment of live events.
The launch of MSL5 reflects Akamai's commitment to addressing the evolving expectations of the media industry. Jon Alexander, Senior Vice President of Product Management at Akamai, emphasizes that the demand for flawless live streaming experiences has surged as platforms invest heavily in sports rights to engage fans. The seamless transition from MSL4 to MSL5, achievable with a single button press, signifies a user-friendly upgrade process that encourages media companies to adopt the latest technology without disruption. This partnership with Harmonic not only solidifies Akamai's position in the competitive streaming landscape but also lays the groundwork for future enhancements in efficiency and monetization capabilities.
In addition to the platform's technological advancements, MSL5 introduces precision event tools through an event management API, empowering broadcasters to create high-quality highlights efficiently. This feature enhances the viewer experience by providing engaging content that can be shared and consumed in real-time. As the streaming industry continues to grow, MSL5 positions Akamai and its partners at the forefront of delivering innovative solutions tailored to meet consumer demands.
With the competitive landscape of live streaming becoming increasingly crowded, the introduction of MSL5 serves as a strategic move for Akamai and Harmonic. By focusing on enhancing viewer engagement and operational efficiency, they aim to set new standards in the industry, ultimately ensuring that audiences receive a consistent and high-quality viewing experience.
