BioRad Laboratories Highlights Clean Label Innovations at IFT Annual Event with CJ BIO
- CJ BIO showcases its TasteNrich® brand at the IFT Annual Event, emphasizing clean umami and ingredient transparency.
- The company features diverse umami solutions, including natural phosphate alternatives and texture-enhancing products for various market needs.
- CJ BIO aims to engage consumers through immersive experiences, highlighting culinary innovation and commitment to clean-label products.
CJ BIO Showcases Flavor Innovation at IFT Annual Event
CJ BIO, a Downers Grove-based company, prepares to make a significant impact at the Institute of Food Technologists (IFT) First Annual Event and Expo in Chicago this July. This marks the company's fourth consecutive year at the expo since re-entering the global exhibition scene in 2022. The theme for this year’s event, "Cutting Sodium, Cutting Cost, and Clean Label Solutions – Driving Taste Innovation through Localized Application," aligns perfectly with CJ BIO's commitment to quality and authenticity in food products. This focus reflects a broader consumer trend that emphasizes health, natural ingredients, and cost-effectiveness in food choices.
At the heart of CJ BIO's exhibition is TasteNrich®, the flagship brand that illustrates the company's dedication to clean umami. The TasteNrich® portfolio is designed to enhance flavor while maintaining ingredient transparency, responding to the growing consumer demand for clean-label formulations. This innovative product line features a range of offerings, from high-end natural umami boosters in the SOLUTION line to more economical options in the BASIC line. Notable products include TasteNrich® HYBIND, a natural phosphate alternative ideal for meat applications, and TasteNrich® INNO, which provides texture solutions and technology for masking off-notes. This diverse range of solutions showcases CJ BIO's ability to cater to different market needs while ensuring rich flavor experiences.
In addition to product showcases, CJ BIO's booth aims to create immersive customer experiences, featuring a K-culture-inspired tasting event that includes tteokbokki, a traditional Korean dish. This interactive approach not only demonstrates the versatility and application of their umami solutions but also highlights the company’s commitment to culinary innovation. The inclusion of potato chips seasoned with umami solutions further exemplifies CJ BIO's dedication to delivering authentic flavors and enhancing food experiences. By participating in IFT, CJ BIO solidifies its position as a leader in the food industry, continuously striving to meet modern consumer demands while providing innovative and clean solutions.
In related news, CJ BIO's participation in the IFT Expo reflects its strategic commitment to expanding its market reach and engaging with industry trends. The company's focus on clean-label products resonates with a wider audience seeking healthier and more transparent food options. As CJ BIO continues to innovate, it sets a benchmark for quality and authenticity in the food sector.