Dippin' Dots Partners with Urban Air for Family Fun and Frozen Treats
- Dippin' Dots partners with Urban Air Adventure Park to provide frozen treats at all participating locations.
- J&J Snack Foods’ CMO highlights the partnership's alignment with Dippin' Dots' vision for family-friendly experiences.
- The collaboration enhances customer experiences and expands Dippin' Dots' reach in the family entertainment market.
Dippin' Dots and Urban Air Forge Family-Focused Partnership
In a significant development for family-oriented entertainment and frozen treats, Dippin' Dots announces an exclusive partnership with Urban Air Adventure Park, the premier indoor adventure destination in the United States. This collaboration positions Dippin' Dots as the official provider of frozen treats across all participating Urban Air locations, enhancing the fun-filled experiences that the adventure parks offer to families. The partnership not only reinforces the appeal of both brands but also aims to create memorable moments for visitors, a shared mission emphasized by leaders from both companies.
Lynwood Mallard, Chief Marketing Officer at J&J Snack Foods—the parent company of Dippin' Dots—expresses enthusiasm about this collaboration. He notes that the partnership aligns perfectly with Dippin' Dots’ vision to provide delightful experiences to families, particularly in a vibrant setting like Urban Air. The parks, known for their interactive attractions, provide an ideal backdrop for families to enjoy Dippin' Dots’ unique flash-frozen ice cream, which has been a staple since its inception in 1988. The combination of Urban Air's energetic environment and Dippin' Dots' playful product offerings promises to enhance the overall customer experience, making visits to the parks even more enjoyable.
Kyle Martin, Chief Marketing Officer at Urban Air, emphasizes the synergy between the two brands, stating that Dippin' Dots is a beloved treat that perfectly complements the dynamic atmosphere of their adventure parks. With over 350 Urban Air locations either operational or in development, the partnership presents a strategic opportunity for Dippin' Dots to broaden its reach within the family entertainment sector. The collaboration not only aims to provide a refreshing way for families to cool off during their adventures but also positions both brands for growth in a competitive market focused on family engagement and enjoyment.
In addition to enhancing the visitor experience at Urban Air parks, this partnership serves as a strategic expansion for Dippin' Dots. The brand, known for its innovative and fun approach to ice cream, effectively taps into the growing demand for family-friendly entertainment options. By aligning with Urban Air, Dippin' Dots is poised to reach a wider audience, further solidifying its position in the market.
For families looking to enjoy a day of adventure, Dippin' Dots at Urban Air offers a sweet way to cool down. Those interested in learning more about the partnership or exploring business opportunities with Dippin' Dots can visit their respective websites for further details.
