Target Launches Target Circle Week for Summer and Back-to-School Discounts
- Target Circle Week runs from July 6-12, 2025, offering exclusive deals for summer and back-to-school shoppers.
- Members can enjoy daily "Deal of the Day" offers and discounts up to 50% on various products.
- Teachers and students can access a 50% discount on the Target Circle 360 membership for early deal access.

Target Unveils Target Circle Week to Boost Summer and Back-to-School Shopping
Target Corporation announces its annual Target Circle Week, set to take place from July 6-12, 2025, offering substantial discounts aimed at summer and back-to-school shoppers. As families gear up for the upcoming school year, this promotional event provides an opportunity for members of the free Target Circle program to access exclusive deals. Each day during this week, members can enjoy three distinctive "Deal of the Day" offers alongside discounts of up to 50% on a variety of products, including essential school supplies, electronics, and everyday items.
The event highlights significant savings tailored to teachers and students, who can secure a 50% discount on a one-year membership to the paid Target Circle 360 program. This membership allows early access to deals starting a day earlier, on July 5, 2025. Among the featured deals are notable markdowns such as 40% off Casaluna & Threshold bedding, up to 40% off technology and gaming products, and 30% off school uniforms and backpacks. Additional promotions include "buy two, get one free" offers on books and media, as well as various discounts on grocery items. Cara Sylvester, Target's executive vice president and chief guest experience officer, emphasizes that Target Circle Week is designed to enhance the shopping experience, providing families with savings on essential purchases during this busy season.
The strategic timing of Target Circle Week aligns with the heightened spending patterns of households as they prepare for the back-to-school season. A recent survey indicates that families plan to spend an average of $849.90 on back-to-school supplies this year, reflecting an increase attributed to inflation and the desire for quality items. As competitors also gear up to meet this surge in demand—like Walmart, which is focusing on competitive pricing—Target aims to position itself as a go-to destination for families seeking value and convenience. Overall, Target Circle Week not only serves as a significant shopping event but also reinforces Target's commitment to catering to the needs of families during a critical time of the year.
In addition to Target Circle Week, Target also strengthens its product offerings by partnering with Dove for the exclusive launch of the Limited-Edition Dove Garden Tea Party Collection. This collection features floral-inspired personal care products, appealing to consumers who embrace self-care and luxury in their daily routines.
Furthermore, Target collaborates with Ceretone to introduce a range of over-the-counter hearing aids in its stores and online, targeting affordability and accessibility in hearing technology. This partnership underscores Target's commitment to expanding its product range while addressing diverse consumer needs.