Cracker Barrel Old Country Store, headquartered in Lebanon, Tennessee, operates over 661 restaurant and retail outlets across 45 states, employing 77,000 staff and offering a rustic dining experience with home-style food. The company also runs 59 Maple Street Biscuit Company stores in 10 states.
CBRL has been in the news recently: Cracker Barrel's stock fell over 12% following criticism of its new text-only logo, which marks its first design change since 1977. The backlash included negative comments from fans and competitors, as the logo is part of a $700 million brand transformation affecting its 660 restaurants.
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