Forrester Research, headquartered in Cambridge, Massachusetts, employs 1,744 people and offers advisory services through Research, Consulting, and Events segments. It provides data-driven insights to help clients with technology and business strategies.
FORR has been in the news recently: Antavo's Global Customer Loyalty Report 2025, based on a survey of over 2,600 experts and 10,000 consumers, found that 83% of loyalty programs deliver a 5.2x return on investment and that 31% of marketing budgets are now dedicated to these programs. Additionally, Absolute Security was named a Notable Vendor in Forrester's Q4 2024 report on Zero Trust Edge Solutions, emphasizing its protection for 16 million PC users.
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