Harley-Davidson, headquartered in Milwaukee, manufactures custom, cruiser, and touring motorcycles, employing 6,400 people. Its operations include HDMC, LiveWire for electric models, and HDFS, with global sales through independent dealers.
HOG has been in the news recently: Harley-Davidson Inc. has appointed a new CEO in response to declining sales during the second quarter of 2025. The company is facing challenges that necessitated leadership changes to address its performance issues.
📡️ Consumer Discretionary
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