BMO Launches Human Capital Factor ETF to Enhance Corporate Culture in Investments
- BMO Asset Management launched the Human Capital Factor US Equity ETF to integrate corporate culture into investment strategies.
- The ETF identifies securities using third-party data, prioritizing non-financial factors in investment decisions.
- BMO aims to foster positive change in the economy by emphasizing corporate culture as a key investment criterion.

BMO Asset Management Launches Innovative Human Capital Factor ETF
Bank of Montreal (BMO) Asset Management Inc. takes a significant step toward integrating corporate culture into investment strategies with the launch of the BMO Human Capital Factor US Equity ETF (Cboe Canada: ZHC) on June 12, 2025. This new exchange-traded fund (ETF) aims to provide long-term capital appreciation by focusing on U.S. companies that excel in managing their human capital. By emphasizing strong corporate cultures, the ETF seeks to establish a link between a firm's workplace environment and its financial performance, utilizing quantifiable metrics to guide investment decisions.
The BMO ETF stands out by relying on third-party data and methodologies from Irrational Capital LLC to identify potential portfolio securities. This approach prioritizes non-financial factors that are often overlooked in traditional investment models, showcasing BMO’s commitment to innovative asset management strategies. Investors can expect that the selection process will highlight companies that not only perform well financially but also foster positive workplace cultures, employee engagement, and overall corporate responsibility. As the ETF is now actively listed and traded on Cboe Canada, it represents BMO’s forward-thinking attitude toward aligning investment opportunities with evolving market dynamics focused on sustainability and human capital.
Additionally, the launch of the BMO Human Capital Factor ETF aligns with the bank's broader mission of "Boldly Grow the Good" in business and life. With total assets of $1.4 trillion as of April 30, 2025, and a customer base of 13 million across North America and select global markets, BMO is well-positioned to influence the financial landscape. This initiative underscores the bank's dedication to fostering positive change and growth in the economy, particularly by highlighting the significance of corporate culture as an investment criterion.
In a related development, BMO also opens a new branch at CF Toronto Eaton Centre, featuring advanced digital signage solutions from Stingray. This state-of-the-art branch aims to enhance customer experience through innovative technology and client-centric design, reflecting BMO's commitment to improving its brand presence. The collaboration with Stingray exemplifies how BMO is leveraging technology to elevate in-branch experiences across its extensive network of nearly 900 branches in Canada and almost 1,000 in the United States, including the recently acquired Bank of the West locations.
These initiatives not only demonstrate BMO's commitment to financial innovation but also its focus on creating enriching customer interactions, thereby setting new standards in the banking industry.