Conagra Brands: Wild Foods Enhances Operations Through Digital Transformation and Centric Software
- Wild Foods enhances operational efficiency and international growth through digital transformation with Centric Software® and PLM™.
- Centric PLM™ significantly reduces nutritional calculation time, improving data accuracy and compliance in the health-focused food sector.
- The successful implementation positions Wild Foods to adapt swiftly to changing consumer preferences and maintain a competitive edge.
Wild Foods Revolutionizes Operations with Digital Transformation
In the competitive landscape of healthy food products, Wild Foods, a burgeoning Chilean brand, exemplifies the power of digital transformation to enhance operational efficiency and facilitate international growth. Employing Centric Software® has significantly optimized the company’s processes, allowing it to better serve health-conscious consumers across multiple countries. With a focus on high-quality, nutritious alternatives to conventional food items, Wild Foods has established its presence in markets including Colombia, Brazil, Peru, and the United States, supported by a dedicated workforce of 120 employees across offices in Chile and Mexico.
Before implementing Centric PLM™, Wild Foods grapples with challenges stemming from inconsistent nutritional data management and labor-intensive manual processes. Given the company’s commitment to transparency and compliance in the health-focused food sector, these challenges pose significant risks. The integration of Centric PLM™ has transformed these operations, cutting down nutritional calculation times from 15 minutes to a mere click, thereby eliminating human error. This leap in efficiency not only accelerates the company’s market entry but also centralizes data access, improves traceability, and enhances compliance with nutritional standards, which are increasingly important to today’s informed consumers.
The impact of Centric Software® on Wild Foods’ operational framework is underscored by statements from key personnel. Matías Arriagada Juliá, the Lead Systems Engineer, emphasizes that the trust of their health-conscious consumers hinges on accurate nutrition labels. Similarly, Amelia Muzzo Araus, the Food Product Engineer, notes that the software revolutionizes their operational capabilities. This digital transformation aligns with Wild Foods' mission to reshape the food industry by providing reliable, health-focused products that cater to the evolving preferences of consumers.
In addition to improved operational efficiency, Wild Foods' successful implementation of Centric PLM™ represents a strategic move towards a more agile business model. The company’s ability to adapt quickly to market demands positions it favorably in a sector where consumer preferences are rapidly changing. As Wild Foods continues to expand its reach, leveraging advanced technology will be critical to maintaining its competitive edge.
Overall, the transition to Centric Software® serves as a blueprint for other companies in the health food industry looking to modernize their operations. By embracing digital transformation, Wild Foods not only streamlines its processes but also reinforces its commitment to providing high-quality, transparent food products in an increasingly health-conscious market.