Group 1 Automotive: PayNearMe and Emotive Integration Enhances Payment Efficiency for Dealers
- PayNearMe partners with Emotive to streamline payment processes for automotive dealers, enhancing operational efficiency.
- Emotive clients can accept multiple payment methods through a single interface, simplifying transactions for dealers.
- The integration aims to improve customer experience and payment timeliness, benefiting automotive businesses overall.

Enhancing Payment Experiences in Automotive: PayNearMe and Emotive Integration
PayNearMe, a prominent fintech company known for optimizing payment processes, has announced a strategic integration with Emotive Software, Inc., an innovative platform providing AI-driven automation for automotive dealers. This partnership aims to streamline payment experiences by incorporating PayNearMe's flexible payment options into Emotive's comprehensive Enterprise Resource Planning (ERP) system. Bruce Gaskill, Senior Director of Integration Partnerships at PayNearMe, highlights the initiative's focus on boosting operational efficiency and simplifying payment processing for automotive dealers, stating, "Our goal is simple: enable dealers to get paid faster, at the lowest total cost of acceptance."
Through this integration, Emotive clients can now accept a variety of payment methods—including PayPal, Venmo, Cash App Pay, Apple Pay, Google Pay, credit cards, ACH, and cash—through a single user-friendly interface. This seamless functionality eliminates the need for multiple screens, allowing dealers to focus on their core business activities rather than getting bogged down in complex payment processes. Allen Dobbins, President and CEO of Emotive Software, emphasizes that this collaboration provides a significant competitive edge, particularly through the introduction of Smart Link™ technology, which enables customers to make one-click payments without the hassle of passwords or app downloads.
The partnership reflects a commitment to enhancing customer experience in the automotive sector, with the potential to improve payment timeliness and simplify collections for dealers. PayNearMe's extensive payment platform supports a wide array of transaction types and channels, ultimately driving better engagement and operational efficiency for automotive businesses. As the industry continues to evolve, such innovative solutions are essential for dealers looking to streamline operations and enhance customer satisfaction.
In addition to this integration, other industry developments are noteworthy. Jake Sodikoff, a Dealer Principal at Steven Nissan and other dealerships, has been recognized in Automotive News' prestigious 40 Under 40 list, highlighting the importance of leadership and innovation in the automotive sector. His recognition underscores the impact of dedicated individuals on dealership success and community engagement.
Furthermore, Cox Automotive's announcement to acquire BSC America's Bel Air Auto Auction and Tallahassee Auto Auction marks a strategic expansion of its Manheim brand, enhancing its service offerings across the nation. This acquisition aims to empower clients with improved tools and technology for automotive transactions, reflecting the ongoing evolution of the automotive industry towards more integrated and efficient business practices.