RE/MAX Holdings Expands Global Presence with New Ventures in West Africa and Bahrain
- RE/MAX Holdings expands globally by acquiring master franchise rights in Côte d'Ivoire and opening a brokerage in Bahrain.
- Local entrepreneurs lead RE/MAX's efforts in Côte d'Ivoire, focusing on attracting international investors through innovative strategies.
- The new RE/MAX Premier brokerage in Bahrain targets local homeowners and global investors, enhancing credibility in a growing market.
RE/MAX Holdings Expands Global Footprint with Strategic Moves in West Africa and the Middle East
RE/MAX Holdings, a leader in the real estate sector, makes significant strides in expanding its global presence with the acquisition of master franchise rights in Côte d'Ivoire and the opening of a new brokerage in Bahrain. These developments underscore RE/MAX's commitment to leveraging local expertise and innovative business models to foster growth in emerging markets. The company now operates in over 110 countries and territories, further solidifying its status as a key player in the international real estate landscape.
In Côte d'Ivoire, local entrepreneurs Constant Tanflotien, Aboubacar Coulibaly, and Tibo Guigma-Premillieu lead the charge to establish the RE/MAX brand in a region ripe for investment. Shawna Gilbert, Senior Vice President of Global and Commercial at RE/MAX, emphasizes the potential of Côte d'Ivoire as a burgeoning real estate destination in West Africa. With a focus on building trust in the local market, these leaders aim to attract international investors by utilizing RE/MAX's renowned agent-centric model, innovative technology, and brand recognition. Their initiative not only positions Côte d'Ivoire on the map for real estate but also contributes to the broader economic development of the country.
Meanwhile, the opening of RE/MAX Premier in the Seef District of Manama, Bahrain, marks another strategic expansion. Owned by Dr. Khaled Mahmood Mohamed AlSharfaa and Mrs. Layla Ahmed Hasan AlAnsari, the brokerage is set to cater to a diverse clientele that includes local homeowners and global investors. The brokerage is under the experienced management of Mr. Sarie Abukhalil, who emphasizes that joining the RE/MAX network enhances their credibility in a rapidly growing market. The leadership at RE/MAX Premier is dedicated to recruiting innovative agents and exploring cross-border collaborations, establishing specialized divisions tailored to various real estate sectors, thus reinforcing the brand's commitment to excellence and adaptability.
These latest initiatives follow RE/MAX's earlier announcement regarding the sale of master franchise rights in Cabo Verde, further demonstrating the company's dedication to expanding its influence across West Africa. By enhancing its global reach and facilitating connections between local markets and international buyers, RE/MAX Holdings continues to set a benchmark in the real estate industry, fostering growth and innovation in emerging markets. The strategic moves in Côte d'Ivoire and Bahrain not only showcase RE/MAX's commitment to international expansion but also highlight the importance of local partnerships in achieving sustainable success.
