Associated Banc-Corp Leadership Transition Aims for Milwaukee Growth and National Expansion

Associated Banc-Corp Elevates Leadership to Boost Milwaukee Market and National Growth

Associated Banc-Corp announces a pivotal leadership transition intended to accelerate growth within the Milwaukee market and reinforce its strategy for national vertical expansion. Effective April 1, Neil Riegelman steps into the role of Milwaukee market president, succeeding John Utz, who has held the position since 2015. This shift reflects the bank's commitment to embedding itself further into the local business community and building on the successful strategies implemented under Utz's guidance. Riegelman, having joined the organization in October 2023 as senior vice president and head of Commercial Banking for Milwaukee and Madison, brings valuable insights and a fresh perspective to the role.

Under Utz’s tenure, Associated Banc-Corp made significant strides in evolving from a primarily consumer-focused bank to a robust full-service financial institution. The bank has seen remarkable growth in its commercial and corporate banking segments, culminating in an impressive performance in 2025, which marked its most profitable year to date. Riegelman emphasizes the importance of nurturing deep connections with local businesses as he steps into this new role, vowing to maintain the momentum generated during Utz's leadership. His Wisconsin roots and active involvement in community boards underscore his dedication to fostering local economic growth and furthering the bank's ties with the communities it serves.

This leadership change supports Associated's broader strategic vision of enhancing local market growth while also expanding its specialized services on a national level. Riegelman is poised to leverage his experience and strong business development skills to continue the trajectory of success while ensuring that the bank remains attuned to the unique needs of the Milwaukee market. The transition marks a significant step in the bank's efforts to adapt to growing market demands and reward stakeholders with sustained growth and service excellence.

In addition to the leadership shift, Associated Banc-Corp's commitment to fostering community relationships remains a cornerstone of its strategy. With Riegelman's extensive involvement in local nonprofits and boards, the organization reaffirms its dedication to serving the needs of the communities it operates in. As the bank positions itself for future growth, it continues to prioritize its role as a trusted financial partner in the Milwaukee area and beyond. This approach not only strengthens local ties but also aligns with the bank's overarching goal of expanding its specialized capabilities nationally.