Crowe PR Partners with United Partners Network to Enhance Global Communication Services
- Crowe PR partners with UPN to enhance access to North American markets and expand its international agency network.
- The collaboration focuses on improving services in health innovation, technology, consumer goods, and spirits.
- Crowe PR aims to drive brand awareness and growth through strategic media relations and storytelling practices.
Crowe PR Joins Forces with United Partners Network to Expand Global Reach
In a significant development for both communication firms, Crowe PR establishes itself as the U.S. partner for the United Partners Network (UPN) as of March 17, 2026. This partnership enhances access to North American markets for UPN while providing Crowe PR with the opportunity to leverage an extensive international agency network. Crowe PR, celebrated for its awards in integrated communications, aims to support brands with aspirations of entering the U.S. marketplace by tapping into the shared expertise of UPN and its member agencies around the globe.
The collaboration allows Crowe PR to elevate its service offerings within its specialized sectors: health innovation, technology, consumer packaged goods, and spirits. By utilizing media relations, influencer marketing, and social media management strategies, the agency aims to drive brand awareness and stimulate business growth for its clients. Crafting impactful narratives and building strong brand identities is pivotal in today's competitive landscape, and this new alliance positions Crowe PR to do so at a more significant scale. Anna Crowe, the agency's Founder & CEO, views the partnership as a promising opportunity to foster impactful global work that resonates locally.
Moreover, Crowe PR's accomplishments, such as its recognition on the Inc. 5000 list and various PRSA awards, reflect its commitment to excellence and innovation in the integrated communications sector. The agency's expertise complements UPN's ambition to deliver tailored strategies that resonate across markets. Maria Gergova-Bengtsson, UPN's Founder & CEO, emphasizes the importance of combining local knowledge with global collaboration, heralding a future of enhanced services for clients in both organizations.
In addition to this partnership, Crowe PR plans to maintain its focus on delivering a high level of service while navigating the complexities of cross-border communication. This strategic move underscores the firms' commitment to adaptability in a rapidly evolving market, benefiting clients with diverse needs in a global landscape.
As Crowe PR ventures forward under this partnership, both entities prepare to leverage their strengths to foster greater business opportunities and create lasting brand narratives in the competitive communication space.