Back/Loews Appoints Kristie Goshow as Chief Commercial Officer to Drive Growth and Innovation
hospitality·January 9, 2026·l

Loews Appoints Kristie Goshow as Chief Commercial Officer to Drive Growth and Innovation

ED
Editorial
Cashu Markets·3 min read
TL;DR
  • Loews Hotels & Co appointed Kristie Goshow as Chief Commercial Officer, effective January 7, 2026, to enhance commercial strategies.
  • Goshow will lead initiatives in Sales, Marketing, Revenue Management, and Digital Marketing to boost revenue and customer engagement.
  • Her expertise aims to drive growth, foster collaboration, and elevate Loews' brand positioning in the competitive hospitality market.

Loews Hotels & Co Welcomes New Chief Commercial Officer Kristie Goshow

Loews Hotels & Co announces the appointment of Kristie Goshow as Chief Commercial Officer, effective January 7, 2026. This strategic move comes as the hospitality company aims to enhance its commercial footprint amidst a competitive landscape. With over two decades of experience in global commercial operations, Goshow's expertise will be pivotal in driving growth and strengthening customer engagement across Loews' portfolio of 27 properties. She will spearhead initiatives in Sales, Hotel Marketing, Revenue Management, and Digital Marketing, aligning these efforts to boost top-line revenue and foster deeper customer relationships.

Goshow's appointment is a testament to Loews’ commitment to innovation and excellence in the hospitality industry. Alex Tisch, President and CEO of Loews Hotels & Co, commends her dynamic leadership and innovative mindset. Goshow’s previous role as Chief Commercial Officer at Peregrine Hospitality Group involved comprehensive oversight of Sales and Marketing strategies, underscoring her ability to shape and execute commercial strategies effectively. Her tenure as Chief Marketing Officer at Preferred Hotels & Resorts further complements her profile, where she managed marketing and loyalty initiatives for an extensive network of hotels globally. This breadth of experience positions her as a formidable force in guiding Loews’ commercial strategy.

The competitive hospitality landscape necessitates a robust and adaptive approach to customer engagement and revenue generation. Goshow's impressive career spans prestigious organizations such as Viceroy Hotel Group, Sabre, and Jumeirah Hotels & Resorts, where she honed her skills in sales and marketing. Her global perspective, combined with a rich background in travel logistics and aviation, equips her to navigate the evolving demands of the industry. As Loews Hotels & Co prepares for the future, Goshow's leadership is expected to play a crucial role in enhancing the brand's positioning and driving sustainable growth.

In addition to her commercial responsibilities, Goshow is set to foster a culture of collaboration within the company, ensuring that all departments align with the overarching goals of enhancing guest experiences. Her appointment is not only a strategic hire but also a signal of Loews' ambition to lead in hospitality excellence.

As Loews Hotels & Co looks to the horizon, the integration of Goshow's insights and strategies is anticipated to elevate the brand in a market that increasingly prioritizes personalized and engaging customer interactions. The company’s focus on innovative marketing and revenue management under her leadership could redefine its approach to hospitality, setting new standards in service excellence.

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