Domino's Pizza Unveils Holiday Promotion with New Spicy Chicken Bacon Ranch Pizza

Domino’s Pizza Launches Holiday Promotion with New Menu Item

In an effort to capture consumer attention during the bustling holiday season, Domino’s Pizza Inc. announces a compelling promotional event featuring a 50% discount on all menu-priced pizzas, including the newly launched Spicy Chicken Bacon Ranch Pizza. This offer runs from November 28 to December 7, 2025, and is exclusively available for online orders through the company's website and mobile app. As consumers increasingly seek value and convenience in their dining choices during the holidays, this initiative allows Domino's to position itself as a go-to option for festive gatherings and celebrations.

Kate Trumbull, Domino’s Executive Vice President and Chief Marketing Officer, highlights the strategic timing of the promotion, noting its alignment with holiday shopping and significant events, such as the anticipated soccer match on December 5. This promotion not only introduces a new product to the menu but also enhances the brand's appeal during a time when families and friends gather, thus fostering an increase in order volume. By offering substantial savings, Domino’s is poised to draw in customers who are looking for easy and satisfying meal solutions amid their busy holiday schedules.

With a robust history dating back to its founding in 1960, Domino's has established itself as the largest pizza company worldwide, with over 21,700 locations in more than 90 markets. The company's ability to innovate and adapt to changing consumer preferences is evident, particularly as they report that over 85% of U.S. retail sales come through digital channels. This digital-first approach not only enhances customer convenience but also boosts operational efficiency, setting a strong foundation for future growth as the company endeavors to meet the evolving demands of today’s consumers.

In addition to the promotional offer, Domino’s continues to emphasize its commitment to customer satisfaction through its franchise model, which allows independent owners to run 99% of its stores. This structure encourages localized service and community engagement, contributing to the brand’s overall success. Furthermore, with global retail sales surpassing $19.7 billion in the past year, Domino's demonstrates its resilience and ability to thrive in a competitive market, particularly through strategic marketing initiatives like the current holiday promotion.

As the company leans into the holiday spirit, its focus remains on delivering value and convenience to its customers, solidifying its position in the industry and enhancing its reputation as a leader in the pizza market.