Back/Forrester Research Launches 2025 Awards to Recognize Customer-Centric Organizations Globally
awards·January 31, 2025·forr

Forrester Research Launches 2025 Awards to Recognize Customer-Centric Organizations Globally

ED
Editorial
Cashu Markets·2 min read
TL;DR
  • Forrester Research opens nominations for the 2025 Customer-Obsessed Enterprise Awards, celebrating customer-centric organizations across multiple regions.
  • The awards evaluate organizations on their integration of customer-centric practices in leadership and operations, promoting collaboration across departments.
  • Forrester aims to empower executives with insights for enhancing customer-focused strategies and achieving sustainable business success.

Forrester Research Launches 2025 Customer-Obsessed Enterprise Awards to Champion Customer-Centric Organizations

Forrester Research has officially opened the nominations for its 2025 Customer-Obsessed Enterprise Awards, recognizing organizations that exemplify a commitment to customer-centric leadership and operations. This initiative targets companies across the Asia-Pacific, Europe, and North America with a workforce of at least 1,000 employees. The awards serve to highlight the critical role that customer obsession plays in driving business success, encouraging companies to prioritize customer needs in their strategic and operational frameworks.

The Customer-Obsessed Enterprise Awards emphasize the importance of collaboration across various departments, particularly between marketing, customer experience (CX), and digital teams. Organizations are evaluated based on their ability to integrate customer-centric practices into their leadership and daily operations. Additionally, the awards include a specific category for customer-oriented leaders, who focus on fostering a work environment that prioritizes exceptional customer experiences and informed decision-making driven by customer insights.

Nominations for organizations in the EMEA region must be submitted by March 31, 2025, with winners announced before the CX Summit EMEA scheduled for June 2-4, 2025. North American organizations also face the same deadline, with awards presented at the CX Summit North America from June 23-26, 2025. For companies in the Asia-Pacific region, the nomination deadline extends to May 23, 2025, culminating in recognition at the CX Summit APAC. This awards program underscores Forrester's commitment to promoting customer-focused strategies as a means of achieving sustainable business outcomes.

In addition to the awards, Forrester Research continues to solidify its position as a leading advisory firm, equipping organizations with the necessary insights to enhance their customer-centric approaches. By championing customer obsession, Forrester empowers executives to navigate the complexities of their industries effectively.

Forrester Research also announces plans for its fourth-quarter and full-year earnings conference call, set for February 11, 2025. This event aims to engage investors and stakeholders, reinforcing Forrester's dedication to transparency and communication within the research and advisory sector. The company’s focus remains on helping leaders across various sectors adopt customer-centric methodologies to drive growth and achieve their strategic objectives.