Globant S.A. Strengthens FIFA Partnership for Major Upcoming Tournaments and Fan Engagement

Globant Enhances Partnership with FIFA for Upcoming Tournaments

Globant S.A., a leading digitally native technology company, solidifies its partnership with FIFA, expanding its role as a Tournament Supporter for the upcoming FIFA World Cup 2026™ and the FIFA Women's World Cup 2027™. This collaboration builds on a successful four-year relationship and positions Globant at the forefront of technological advancements in major global sporting events. The 2026 World Cup, set to take place across Canada, Mexico, and the United States, is anticipated to be the largest standalone sporting event in history. In addition to these high-profile tournaments, Globant will provide support for other significant FIFA events, including the FIFAe Finals 2025 in Saudi Arabia and the FIFA U-20 World Cup 2027 in Azerbaijan and Uzbekistan.

Globant's role in this partnership encompasses a comprehensive range of IT solutions and software development services aimed at enhancing FIFA's digital platforms. A key aspect of the collaboration is the creation of a new mobile application designed to enrich fan experiences throughout the tournaments. The emphasis on technology is evident, as Globant seeks to leverage innovative solutions to foster deeper connections between fans and the events they cherish. Martin Migoya, co-founder and CEO of Globant, articulates the company's commitment to using technology to create personalized experiences for football enthusiasts around the world, emphasizing the importance of making the sport more engaging and accessible.

In an era where digital engagement plays a critical role in sports, FIFA Secretary General Mattias Grafström underscores the shared vision between FIFA and Globant to innovate football experiences while preserving the sport's emotional and communal essence. As both organizations work together to elevate the global football experience, they showcase the transformative potential of technology in sports. This partnership not only highlights Globant's expertise in navigating a digitally-driven landscape but also reflects FIFA's commitment to enhancing interactivity and inclusivity for fans, ensuring that the beautiful game remains a universal language that connects people across the globe.

In addition to its collaboration with FIFA, Globant continues to focus on its mission to assist organizations in adapting to a rapidly evolving digital landscape. The company aims to integrate AI and other emerging technologies into its solutions, further positioning itself as a leader in digital transformation. This strategic partnership with FIFA serves as a testament to Globant's capabilities and its commitment to innovation in the sports industry.