Perion Network’s IdentifyHer Unveils Innovative Wearable for Women’s Perimenopause Health Management

IdentifyHer Launches Groundbreaking Wearable for Women’s Health

IdentifyHer, an innovative AI-driven women’s health company, is set to revolutionize the management of perimenopause with the introduction of Peri, the first wearable device specifically designed to detect and decode symptoms associated with this critical phase of a woman’s life. Scheduled for release in December 2025, Peri is currently available for pre-order in the U.S. This pioneering device has garnered recognition as a 2025 CES Innovation Awards Honoree in Digital Health, reflecting its potential to provide essential support to the over one billion women globally experiencing the often confusing symptoms of perimenopause.

Heidi Davis, CEO and Co-Founder of IdentifyHer, emphasizes the urgency of the situation, noting that approximately 75% of women undergoing perimenopause encounter disruptive symptoms, which are frequently overlooked or dismissed by healthcare providers. Peri aims to empower women with concrete data, personalized insights, and validation at a pivotal life stage often shrouded in misunderstanding. By utilizing proprietary biosensing technology and AI-driven analytics, the device passively monitors physiological signals to identify various perimenopausal symptoms, including anxiety, hot flashes, sleep disturbances, and night sweats—issues that can have lasting health consequences if left unaddressed.

As the majority of women begin experiencing perimenopause in their early to mid-40s, Peri is positioned to play a crucial role in their health management. By providing actionable insights tailored to individual experiences, IdentifyHer fosters a proactive approach to navigating the challenges of perimenopause. The launch of Peri signifies a vital step toward closing the gender health data gap, paving the way for a new era in women’s healthcare that prioritizes empowerment and informed decision-making.

In addition to the launch of Peri, IdentifyHer is setting a precedent for the integration of technology and women’s health. The company’s commitment to addressing the unique challenges faced by women during perimenopause marks a significant milestone in the healthcare industry, encouraging more innovation in this often-neglected area. As more women seek clarity and support during this transitional phase, Peri stands to become an essential tool for managing health and well-being.

The success of Peri could inspire further advancements in digital health solutions tailored specifically for women, highlighting the growing recognition of the importance of sex and gender in health research and product development. By focusing on this often-overlooked demographic, IdentifyHer is not only enhancing individual health outcomes but also contributing to a broader understanding of women's health needs.