Sirius XM Holdings Appoints Zac Coughlin as New CFO Amid Strategic Transformation Efforts

### Sirius XM Holdings Welcomes New CFO Amid Strategic Transformation

Sirius XM Holdings Inc. announces the appointment of Zac Coughlin as its new Chief Financial Officer, effective January 1, 2026. Coughlin replaces Tom Barry, who will step down on December 31, 2025. With nearly 30 years of financial operational experience, Coughlin's prior roles include serving as CFO at PVH Corp and significant positions at DFS, a subsidiary of LVMH, and Converse, a division of Nike. His extensive background also encompasses over a decade at Ford Motor Company, where he honed his financial acumen in a fast-paced environment. This appointment comes at a pivotal time for SiriusXM as it seeks to enhance its financial performance and drive sustainable growth in an increasingly competitive market.

Jennifer Witz, CEO of SiriusXM, expresses confidence in Coughlin's capabilities, noting his experience with globally recognized brands as a vital asset for the company. Witz highlights that Coughlin is expected to play a crucial role in optimizing financial strategies amid the challenges facing the industry. With an eye on capital allocation priorities, he aims to align financial management with SiriusXM's strategic goals, ensuring that the company can effectively navigate its transformation while delivering value to shareholders. Coughlin himself expresses enthusiasm about joining the team, recognizing the significant opportunities for growth within SiriusXM’s renowned programming and diverse talent.

As Tom Barry prepares to step down, he reflects on his tenure at SiriusXM with pride, highlighting the accomplishments of the team during his time as CFO. His leadership has been instrumental in guiding the company through various challenges and setting the foundation for future success. In tandem with this leadership transition, SiriusXM reaffirms its full-year guidance for 2025, as communicated previously on October 30, 2025. This commitment to maintaining financial discipline and operational excellence underscores the company's focus on long-term growth as it adapts to the evolving audio entertainment landscape.

In addition to the leadership changes, SiriusXM continues to emphasize its strategic initiatives that target audience engagement and content diversification. The focus on enhancing user experience and expanding programming options remains a priority as the company seeks to solidify its position in the market. The new CFO's financial expertise will likely play a critical role in driving these initiatives forward, ensuring that SiriusXM remains competitive in the dynamic audio entertainment sector.