Back/Sterling Infrastructure Joins BrokerTech Ventures for Innovative Insurance Solutions Partnership
USA·December 19, 2025·strl

Sterling Infrastructure Joins BrokerTech Ventures for Innovative Insurance Solutions Partnership

ED
Editorial
Cashu Markets·2 min read
TL;DR
  • Marshall+Sterling joins BrokerTech Ventures, enhancing innovative insurance solutions through expertise in risk management services.
  • The partnership strengthens BTV’s mission to innovate and address current challenges in the insurance sector.
  • Marshall+Sterling's collaboration with BTV aims to influence the future of insurance technology and improve client value.

Marshall+Sterling Joins BrokerTech Ventures, Paving the Way for Innovative Insurance Solutions

BrokerTech Ventures (BTV), an influential broker-led platform and accelerator in the insurance sector, recently announces a significant addition to its network: Marshall+Sterling. This partnership marks a pivotal moment for both organizations, as Marshall+Sterling, one of the largest independent insurance brokerages in the United States, brings its extensive expertise and personalized risk solutions to the BTV collaborative ecosystem. Based in Poughkeepsie, New York, Marshall+Sterling has carved out a niche in providing comprehensive risk management services, including Tactical Risk Solutions for businesses and tailored employee benefits. This alignment with BTV not only broadens Marshall+Sterling’s reach but also enhances BTV's mission to innovate within the insurance landscape.

The significance of this partnership is underscored by Dan Keough, Co-CEO of BTV, who highlights the importance of Marshall+Sterling's focus on collaboration and innovation. By joining forces with other prominent partners, such as Holmes Murphy and M3, Marshall+Sterling injects a wealth of knowledge and experience into BTV's already impressive roster. This strategic alliance is set against the backdrop of a dynamic insurance technology environment, where BTV aims to create impactful solutions that benefit clients and the industry alike. The addition of Marshall+Sterling is expected to bolster BTV’s capabilities in addressing contemporary challenges in the insurance sector, further driving its commitment to technological advancement.

As BTV heads into 2026, the partnership with Marshall+Sterling is timely, especially following a year filled with milestones, including BTV's inaugural All Partner Summit and BrokerTech Connect: Chicago. The accelerator has already demonstrated its efficacy by supporting 67 insurtech startups, with an impressive 95.5% of participants remaining active post-program. Collectively, these startups represent nearly $1.7 billion in active ventures, underscoring BTV's influence in shaping the future of insurance technology. With the integration of Marshall+Sterling, BTV is well-positioned to continue its trajectory of growth and innovation, aiming to redefine how insurance solutions are delivered to clients.

In addition to the strategic benefits of this partnership, Marshall+Sterling's executives express a strong commitment to influencing the next wave of insurance technology through their collaboration with BTV. Jim Dahoney, Executive Vice President and COO of Marshall+Sterling, emphasizes the excitement surrounding this new chapter and the opportunities it presents for both organizations.

As BTV continues to expand its partner network, the synergy created with Marshall+Sterling is expected to enhance the overall value proposition for clients, ultimately contributing to a more robust and agile insurance industry.