Wynn Resorts, Chef’s Table Unveil "Wynn Revelry" Culinary Overhaul in Las Vegas
- Wynn Resorts partners with Chef's Table to relaunch Revelry as "Wynn Revelry by Chef's Table" in September.
- Wynn frames the activation as pushing culinary boundaries and broadening experiential offerings across its resorts.
- Wynn expects the program to attract global gastronomes, reinforce dining leadership, and drive revenue and brand lift.
Wynn and Chef's Table roll out Revelry dining overhaul in Las Vegas
Wynn Resorts is launching a global partnership with Chef's Table to transform Revelry, the tasting experience at Wynn Las Vegas, into Wynn Revelry by Chef's Table this September. The initiative, announced via PRNewswire, is described as the first chapter of a multi-year collaboration that combines world-class dining with original programming and talent from the award-winning Netflix culinary documentary series. Wynn positions the program as a fall culinary tour-de-force intended to broaden its experiential offerings.
The activation centres on a curated weekend slate of events that mix fine dining, entertainment and hospitality. Planned highlights include an opening Icons dinner, a chef-and-celebrity cookoff, a golf tournament, a bespoke nightlife concept and a high-energy culminating event called The Feast, which features innovative signature dishes from Chef's Table participants. Wynn frames Revelry as “about pushing culinary boundaries,” with the partnership aimed at delivering guest experiences the company says are unique to its resorts.
Operationally, Wynn and Chef's Table intend to produce original and meaningful programming that ties to the documentary roots of the Chef's Table brand, offering immersive, storytelling-driven tastings. The companies expect the activation to attract gastronomes and visitors globally, reinforce Wynn’s leadership in resort dining, and generate revenue and brand lift across the operator’s portfolio over the multi-year term. The project is pitched as both a culinary showcase and a content platform that leverages talent from the series to create headline events.
Partner statements outline a strategic focus on innovation
Brian Gullbrants, chief operating officer for Wynn Resorts North America, frames the tie-up as elevating Wynn’s vision for guest experiences, while Justin Connor, president of Chef's Table Projects, describes the work as the “first chapter” in pushing culinary innovation through bold projects, exclusive experiences and original content. The announcement emphasizes collaborative storytelling and event-driven programming.
Industry implications and scale
Wynn is positioning the activation to further cement its properties as epicurean destinations and to spotlight the industry's brightest stars across food and beverage events. By blending media-driven talent with resort hospitality, the initiative aims to extend Wynn’s reach among high-end diners and create new avenues for experiential revenue across its resorts.
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