Vita Coco Company (The)

The Vita Coco Co., Inc. produces, supplies and distributes coconut water. The company is headquartered in New York City, New York and currently employs 336 full-time employees. The company went IPO on 2021-10-21. The firm specializes in the coconut and other plant waters category and is a supplier of private label coconut water. The firm's branded portfolio is led by its Vita Coco brand, which specializes in coconut water category in the United States with electrolytes, nutrients and vitamins, and also includes coconut oil, juice, and milk offerings. The firm's PWR LIFT brand is a protein-infused fitness drink. The firm's segments include Americas and International. The firm's Americas segment is comprised of its operations in the Americas region, primarily in the United States and Canada. The firm's International segment is comprised of its operations primarily in Europe, the Middle East, and the Asia Pacific regions, which includes its sourcing entity. The firm's products are distributed primarily through club, food, drug, mass, convenience, e-commerce, and food service channels.