Simply Good Foods Company

The Simply Good Foods Co. is a consumer packaged food and beverage company, which engages in the development, marketing, and sale of nutritional food and snacking products. The company is headquartered in Denver, Colorado and currently employs 328 full-time employees. The company went IPO on 2017-07-10. The firm's product portfolio consists primarily of protein bars, ready-to-drink (RTD) shakes, sweet and salty snacks, and confectionery products marketed under the Atkins, Quest and OWYN brands. The Quest brand is for consumers seeking a variety of protein-rich foods and beverages that also limit sugars and simple carbohydrates. The Atkins brand is for those following a low-carbohydrate lifestyle or seeking to manage weight or blood sugar levels. The OWYN brand is for consumers seeking protein-rich beverages that are plant-based and tested for the top nine allergens that also limit sugars and simple carbohydrates. Its OWYN RTD shakes and powders do not contain gluten, dairy, soy, eggs, nuts, tree nuts, are low in sugar, and contain prebiotic fiber. The company distributes its products in major retail channels, primarily in North America, as well as through e-commerce, convenience, specialty, and other channels.