Techtarget

TechTarget, Inc. engages in the provision of data and analytics and software solutions for purchase intent-driven marketing and sales data which delivers business impact for business-to-business companies. The company is headquartered in Newton, Massachusetts and currently employs 960 full-time employees. The company went IPO on 2007-05-17. The firm's solutions are designed to enable B2B technology companies to identify, reach, and influence key enterprise technology decision makers. The company offers products and services intended to improve information technology (IT) vendors' abilities to impact targeted audiences for business growth using advanced targeting, first-party analytics and data services complemented with customized marketing programs that integrate content creation, demand generation, brand marketing, and other advertising techniques. Its IT Deal Alert solution includes a suite of data, software and services. Its BrightTALK platform allows its customers to create, host and promote webinars, virtual events and video content. The company operates a network of over 150 websites and 1,100 webinars and virtual event channels, which each focus on a specific IT sector such as storage, security or networking.